Google announced a new feature for Google My Business. Businesses can now label themselves “LGBTQ+ Friendly”. This change helps customers find welcoming places. It also helps businesses show their support.
(Google Expands “Google My Business” for “LGBTQ+ Friendly” Attributes)
The company made this move recently. It allows shops, restaurants, and services to display this attribute. People searching online will see it clearly. This makes finding inclusive spots much simpler.
Google explained the reasoning. They want to support the LGBTQ+ community. Allies also benefit from this update. Everyone deserves to feel safe and respected.
Adding the label is straightforward. Business owners manage their online profiles. They choose attributes that describe their place. “LGBTQ+ Friendly” is now an option there. Owners select it themselves to show support.
This builds on past Google efforts. The company added other identity-related attributes before. These included “Transgender Safe Space”. The new label expands these choices further.
The goal is practical help. People can locate businesses that match their needs. Business owners gain a way to signal inclusivity. This fosters stronger local connections.
(Google Expands “Google My Business” for “LGBTQ+ Friendly” Attributes)
The feature is active globally now. Businesses worldwide can use it. Google encourages eligible businesses to add the label. Customers can look for it during searches. This update aims to make search results more useful for everyone.